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Time to Ride Challenge to Return with New Incentives in 2016

Washington, D.C., February 16, 2016- The Time to Ride Challenge, a contest offering $100,000 in cash and prizes, will take place again in 2016 by incentivizing stables, clubs, and businesses to focus on outreach to new riders. Participants win cash and prizes by introducing new, “non-riders” to riding and other horse activities, and simultaneously benefit by growing their businesses and organizations. Time to Ride is an initiative of the American Horse Council Marketing Alliance, a group of industry leading companies and organizations collaborating to grow the horse industry.

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Time to Ride Challenge Best Practices Contest Rewards Savvy Marketers

Stables win cash and prizes for their innovative event and promotion strategies used in public outreach.

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New Horse Bucks program reimburses Challenge participants for offering discounts to new riders!

Attract new lesson clients – Earn gift certificates from Dover Saddlery, Purina, SmartPak and others!

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Time to Ride Writing Contest Winners Celebrate New Riders

$500 cash prize awarded to freelance writer Megan Arszman.

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Freelance Writing Contest: Honorable Mention Entries

Congratulations to our two honorable mention entires in the fall 2015 Time to Ride writing contest. Each writer receives a Time to Ride prize pack!

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