2017 Time To Ride® Challenge

RULES AND REGULATIONS

INTRODUCTION

Time to Ride® is an initiative of the American Horse Council Marketing Alliance which produces a nationwide campaign to introduce thousands of new people to horses yearly through various equine activities and experiences.

The Time to Ride® Challenge (“Challenge”) is a nationwide contest in which equine stables, businesses and organizations (“Hosts”) compete for cash and prizes by connecting new people to horses while growing their lesson programs, businesses and organizations. These equine connections involve a live horse experience which introduces people who are new to horses, or returning to horses, to the benefits of equine activities.

The Challenge is comprised of two parts, Phase I and Phase II. A Host must participate in Phase I to compete in Phase II. However, a Host may compete only in Phase I. Forty-thousand dollars ($40,000) prize money is assigned to Phase I and an additional $40,000 prize money is assigned to Phase II.

HOST OBJECTIVES

The Host’s objective is to show as many new people as possible (“Newcomers”) the benefits of horses by introducing them to horses and by helping them take the first step towards a lifelong connection with horses.

Hosts entering the Challenge agree to engage Newcomers with horses between May 1, 2017 and September 30, 2017 through interactive horse experiences.

Phase I (May 1, 2017 - August 31, 2017)

The Host’s objective for Phase I is to show as many Newcomers as possible the benefits of horses through Challenge Events and Experiences that encourage Newcomers to take the first step towards a connection with horses. The Hosts in each Division that get the most Newcomers in Phase I will win a portioned share of $40,000 in prize money. See Winners and Prizes below.

Phase II (May 1, 2017 - September 30, 2017)

The Host’s objective for Phase II is to encourage as many Newcomers that participated in a Phase I Challenge Event to return to the Host for a Follow-up Experience that helps the Newcomer become regularly involved in horse activities. The ten Hosts that get the most Newcomers to have a Follow-up Experience will win a portioned share of $20,000 in prize money. Additionally, the ten Hosts to get the highest percentage of Newcomers from Phase I to have a Follow-up Experience will win a portioned share of $20,000 in prize money. See Winners and Prizes below.

DEFINITIONS

Challenge Period: May 1, 2017 through September 30, 2017 (“Challenge Period”).

Challenge Event and Phase I Period: A public or private single-day event scheduled in the Host’s My Challenge Account and facilitated by the Host (“Challenge Event”). The Challenge Event must include a Phase I Experience for Newcomers. All Challenge Events must be held between May 1, 2017 and August 31, 2017. Hosts may schedule an unlimited number of single-day Challenge Events to occur between May 1, 2017 and August 31, 2017. No Challenge Event may involve the use of fireworks, flash-powder or explosive compositions.

Division: The group in which each Host competes for Division prizes (“Division”). During the Host registration process, each Host selects their appropriate Division based on the size of their stable, business or organization. Division must be based on Host’s status on the date of registration. For purposes of determining the correct Division, Hosts shall consider which of the three criteria is most relevant to its primary operations: lesson horses, employees or members. The Divisions are as follows:

1. Small Division:
a. Stables with 1-4 active lesson horses; or
b. Businesses, including but not limited to, retail outlets, veterinary practices, race tracks, shows, expos, equine centers, and any other business that does not directly own horses, with 1-4 employees; or
c. Organizations with 1-25 members.

2. Medium Division
a. Stables with 5-9 active lesson horses; or
b. Businesses, including but not limited to, retail outlets, veterinary practices, race tracks, shows, expos, equine centers, and any other business that does not directly own horses, with 5-9 employees; or
c. Organizations with 26-100 members.

3. Large Division
a. Stables with 10 or more active lesson horses; or
b. Businesses, including but not limited to, retail outlets, veterinary practices, race tracks, shows, expos, equine centers, and any other business that does not directly own horses, with 10 or more employees; or
c. Organizations with 101-300 members. Organizations with more than 300 members are not eligible to compete. Such organizations should contact info@timetoride.com to learn how to encourage their members to participate in the Challenge and how they can reward their membership for participating as individual Hosts.

DIVISION SELECTION QUICK GUIDE

	Stable	Business	Organization
Small Division	1-4 horses	1-4 employees	1-25 members
Medium Division	5-9 horses	5-9 employees	26-100 members
Large Division	10+ horses	10+ employees	101-300 members

Challenge Division*
- Small Division
- Medium Choice
- Large Division

For purposes of determining the correct Division, a lesson horse is defined as any equine that is owned by, leased by, or in the primary custody of the Host and is used to serve the public through riding, lessons, education, therapy, driving, handling, or any other mounted or unmounted horsemanship. Horses in the Host’s care that are retired, privately owned by boarders, or kept for breeding are not considered lesson horses.

For purposes of determining the correct Division, an employee is defined as a current, full-time employee that owns, or has been employed by, the business for a minimum of 90 days prior to May 1, 2017, or a person who volunteers forty (40) or more hours per week.

For purposes of determining the correct Division, a member is defined as an adult or youth member of a club or organization that has dues, registration or membership requirements, and a record of membership and is in good standing with the organization as of May 1, 2017, or the date of Host registration in the Challenge, whichever is earlier. Organizations registering for the Challenge may be asked for proof of membership numbers.

Phase I Experience: A beginner-friendly occurrence at a Challenge Event in which a Newcomer experiences a minimum of three (3) minutes observing, riding, grooming and/or interacting with a live horse (“Phase I Experience”). The Host must provide a knowledgeable and experienced horse handler to facilitate the Phase I Experience. Any Phase I Experience will be at the discretion of the Host and must be conducted at the Host’s expense. All Phase I Experiences must be beginner-friendly and involve healthy, safe and suitable horses, safe and suitable equipment, and be held in a clean and safe facility and controlled environment with an emphasis on the safety and inexperience of any Newcomer. Customer service is a key component of a Phase I Experience. Hosts must maintain a friendly attitude toward all Newcomers. Hosts are strongly encouraged to distribute Horse Bucks coupons at Challenge Events in order to invite Newcomers to return for a Follow-up Experience (see below).

Follow-up Experience and Phase II Period: A Follow-up Experience (“Follow-up Experience”) is an individual riding lesson, ride, or ground work session lasting a minimum of thirty (30) minutes with a live horse and a Newcomer that participated in a Challenge Event. Follow-up Experiences must occur between May 1, 2017 and September 30, 2107; however, a Newcomer’s Follow-up Experience may not occur on the same day as their Phase I Experience.

A Follow-up Experience may involve two to four participants, such as a group lesson, and if so must be a minimum of sixty (60) minutes in duration. The objective of a Follow-up Experience is to convey the benefits of horse involvement and encourage Newcomers to become regularly involved with horses, through riding or other activities. The Host must provide a knowledgeable and experienced horse handler to facilitate the Follow-Up Experience. Any Follow-up Experience will be at the discretion of the Host and must be conducted at the Host’s expense, whether the Host chooses to charge a fee, offer a discount, or offer for free. All Follow-up Experiences must involve healthy, safe and suitable horses, safe and suitable equipment, and be held in a clean and safe facility and controlled environment with an emphasis on the safety and inexperience of the Newcomer. Customer service is a key component of a Follow-up Experience. Hosts must maintain a friendly attitude toward all Newcomers.

Hosts are encouraged to conduct Follow-up Experiences as soon as possible after a Newcomer attends a Phase I Experience.

Hosts should not schedule Follow-up Experiences in their My Challenge Accounts.

Horse: Any equine: horse, pony, donkey, mule, miniature horse.

Horse Bucks: A coupon for discounted riding lessons provided by Host to Newcomer while at a Challenge Event to entice or encourage Newcomer to return to Host for a Follow-up Experience. A Horse Bucks template is available in the Resources Tab of the Host’s My Challenge Account.

Host: Any individual, stable, facility, event, activity, race track, horse show, expo or equine center, club/association with no more than 300 members, retail outlet, veterinary practice or service provider that is involved with horses or equine activities in any fashion and is registered as a Host on the Time To Ride® website (“Host”). One or more Hosts may work together for purposes of the Challenge; however, if so, then all such Hosts will be considered one Host for purposes of determining the appropriate Division (as defined below) and eligibility for prizing. Please see “Working Together” below for more information.

My Challenge Account: A timetoride.wpengine.com account holder’s sub-account specifically for timetoride.wpengine.com account holders who register to be a Challenge Host (“My Challenge Account”). The My Challenge Account is where Hosts are required to schedule Challenge Events, record Newcomers from hard copy Newcomer Releases, and record Follow-up Experiences of Newcomers recorded via digital Smartwaiver Newcomer Releases.

Newcomer: Any person with no or little recent experience with horses (“Newcomer”). Newcomers do not include anyone who has been involved with horses, riding lessons, or equine competition within the past three (3) years. Determination of whether a person qualifies as a Newcomer is solely at the discretion of Sponsor.

Sponsor: American Horse Council dba Time to Ride®, 1616 H Street NW, 7th Floor, Washington, DC 20006 (“Sponsor”).

Working Together: Any Host approaching, planning for, participating in, or acting in a cooper- ative, coordinated, supportive or joint fashion with another Host or Hosts in order to attract Newcomers to the Challenge Event(s) of the Host or Hosts is considered to be “working together.” In determining whether Hosts are deemed to be “working together” for purposes of the Challenge, all facts and circumstances with respect to each Host’s activities are to be taken into account. No one factor is determinative in making this determination. In addition, it is not intended that only the factors described hereafter are to be taken into account in making this determination, or that a determination is to be made on the basis that the number of factors (whether or not listed in this paragraph) indicating a lack of working together exceeds the number of factors indicating working together, or vice versa.

Among the factors which should normally be taken into account are the following:

Planning or coordinating participation in the Challenge;
Sharing ideas, potential activities, knowledge, or advice;
Discussing, sharing, or coordinating advertisements, announcements, press releases, or any media regarding Host(s) or Challenge Events before, during, or after the Challenge Event;
Host or Host(s) are legally related, affiliated, or under common control;
Common officer(s), director(s), staff, volunteer(s), or Challenge contact(s);
Common address, location, stable, place of business, or home base;
Physical proximity of Hosts;
Common or overlapping date(s) of Challenge Events; common site of Challenge Event(s); or proximity of Challenge Event(s) held on same date and at same location; but simply conducting separate and independent Challenge Events on the same date and at the same location, for example a fair or expo, is not determinative by itself;
Sharing the following in going to, during, or returning from a Challenge Event or Events: (1) horses; (2) activities or experiences; (3) transportation or van; (4) booths or facilities; (5) costs or expenses; (6) staff or volunteers; or (7) equipment, tack, hay, feed, or other items used at an Challenge Event;
Common registered Newcomers;
Any referral of Newcomers to other Host(s) whether on the same date(s) or at the same location(s), or not;
Any contact with another Host(s) in connection with a Challenge Event intended to increase the number of registered Newcomers of either;
Acting collaboratively with another Host or Hosts in any manner.

Hosts have the affirmative obligation to disclose to Sponsor if they will be acting with another Host(s) when they register for the Challenge. Hosts who elect to work together must register as one entity (one “Host”) and select one Division. Failure to do so could result in the disqualification or combination of one or all of the Hosts involved, or other action at the discretion of the Sponsor, at any time during or after the Challenge.

PROCESS

Eligibility: The Challenge is open to stables, businesses and organizations located in the 50 United States and District of Columbia, and is subject to all federal, state and local laws. It is void where prohibited or restricted by law. Employees and members of their households and immediate families (spouses, parents, siblings, children and each of their respective spouses) of Sponsor and its respective parent companies, subsidiaries, and affiliates, and their advertising and promotion agencies and all local sponsors are not eligible.

Any Host that won first place in any Division in the 2016 Challenge is not eligible to compete.

Registration: Any stable, business or organization may register to compete in the Challenge by completing the Host registration process at timetoride.wpengine.com between March 1, 2017 and September 30, 2017.

Hosts will be accepted on a first come, first served basis. Hosts who register after the Challenge Period start date of May 1, 2017 understand and accept that they have fewer days to hold Challenge Events compared to Hosts who register before the May 1, 2017 Challenge Period start date. Notwithstanding the foregoing, Sponsor has the right, at its sole discretion, to extend or shorten the registration period and/or permit additional Host registrations with or without public notice. Host registration details, including Division, will become final upon submission of registration. Division must be based on Host’s status on the date of registration.

Under no circumstances may two or more Hosts have the same physical or mailing address. If two Hosts are found to have registered with the same physical or mailing address, they will be considered one single Host and one Host account will be removed. A Host is expected to provide accurate information upon registration, particularly with respect to its self-selected Division. Any changes to errors in Host information after registration must be disclosed immediately to Sponsor in writing. It is the Sponsor’s discretion entirely to allow or not allow any changes after registration. Under no circumstances will changes be allowed to Division classification after May 1, 2017. Any inaccuracies in any information provided by Host or any failure to correct information on a timely basis are grounds for disqualification by Sponsor.

Newcomer Releases: Each Newcomer must complete a Time to Ride® Challenge Assumption of Risk, Release of Liability and Indemnity Agreement (“Newcomer Release”) prior to having a Phase I Experience. Hosts are responsible for either collecting a completed, hard copy Time To Ride® Challenge Newcomer Release from each Newcomer prior to the Newcomer having a Phase I Experience at a Challenge Event or for ensuring each Newcomer completes a digital Smartwaiver Newcomer Release prior to having a Phase I Experience at a Challenge Event.

A Host may use one or both methods to collect Newcomer information, however, each Newcomer shall use one method only and be recorded and counted only once, either via manual recording into the Host’s My Challenge Account or digitally via Smartwaiver.

In the event a youth Newcomer is under the age of 13, a parent or legal guardian must provide an email address for verification purposes. No email addresses will be accepted from Newcomers under age 13. Sponsor reserves the right to contact any or all participants to verify status as a Newcomer. Please refer to Liability and Release below for more information.

Digital Smartwaiver Newcomer Release Web Link: A digital Smartwaiver Newcomer Release web link is provided to each Host free of charge within five (5) business days of registering as a Host.

The Host should provide the SmartWaiver Newcomer Release web link to each Challenge Event Newcomer prior to the Newcomer having a Phase I Experience. Time To Ride® recommends that Hosts display a sign, banner or poster directing Newcomers to the Smartwaiver digital Newcomer Release. Smartwaiver digital Newcomer Release releases are accessible through a web browser by any computer, tablet, or mobile device with Wi-Fi or cellular data capabilities. Hosts may provide a computer, tablet, or mobile device with Wi-Fi or cellular data; ask each Newcomer to use his or her personal device to access the digital Newcomer Release release; or a combination of both methods. If the Challenge Event is being held in an area with poor or no Wi-Fi or cellular service, the Host should provide hard copy Newcomer Releases to each Newcomer prior to the Newcomer having a Phase I Experience.

Upon a Newcomer completing the digital Newcomer Release, a copy will be sent to the Newcomer, the Host, and Time to Ride®. Each Host is responsible for ensuring that all Newcomers have completed the digital Newcomer Release. Please see “Liability and Release” below for further information. Please see “SmartWaiver FAQ” on the Website for further information.

Hard Copy Newcomer Release Form: Hosts must access and print the hard copy Time To Ride® Challenge Newcomer Release from the Rules tab in their My Challenge Account if they choose not to use the digital Smartwaiver Newcomer Release, or if they want to provide both Newcomer Release options to Newcomers. It is the Host’s responsibility to obtain correct, legible information for each Newcomer.

Resources: Hosts receive access to helpful resources through the Resources tab in their My Challenge Account, which include: marketing toolkit, Horse Bucks template, press release and community notice template, official host logo, ad images, and Challenge banner sample and order form. The marketing toolkit provides suggestions on how to grow their business and produce Challenge Events that engage Newcomers, free advertising materials, and educational items.

Challenge Banner: Hosts may purchase a Challenge Banner through the Resources tab in their My Challenge Account.

Scheduling Challenge Events: For insurance purposes, Hosts must schedule each Challenge Event in their My Challenge Account AT LEAST FIVE (5) DAYS PRIOR TO THE DATE OF THE EVENT.

Recording Newcomers at Challenge Events: Hosts must record all Newcomers who have a Phase I Experience at a Challenge Event, as follows:

Newcomer(s) information on the hard copy Time To Ride® Challenge Newcomer Release form must be manually recorded in the Host’s My Challenge Account, by pressing Add Newcomers associated with the appropriate Challenge Event. These Newcomers must be recorded within seven (7) days of the date of the Challenge Event, but no later than September 15, 2017. By recording Newcomer information in the Host’s My Challenge Account, Host certifies that it has received a Time To Ride® Challenge Newcomer Release form completed by the Newcomer, parent or legal guardian. Please refer to Liability and Release below for more information.
Newcomers that complete the digital Smartwaiver Newcomer Release form require no additional entry by the Host, and will automatically be counted. These Newcomers are automatically recorded within the Smartwaiver system. DO NOT record these Newcomers in your My Challenge Account.

Regardless of the number of Challenge Events attended by a single Newcomer, a Newcomer may only be counted one (1) time by a Host. However, a single Newcomer may attend Challenge Events held by multiple Hosts and, therefore, be counted by multiple Hosts. Sponsor reserves the right to make final determination on any and all potential duplicate Newcomers or records.

Horse Bucks: Host is encouraged, but not required, to provide to each Newcomer a Time to Ride®-provided coupon or Host’s own coupon to serve as a coupon for a discounted Follow-up Experience.

Recording Newcomer Follow-up Experiences: Host must record all Newcomer Follow-up Experiences in the Host’s My Challenge Account, no later than October 15, 2017 in one of two ways:

If the Newcomer completed a hard copy Newcomer Release, the Host edits the Newcomer’s record in the Host’s My Challenge Account to indicate a Follow-up Experience, or
If the Newcomer completed a Smartwaiver Newcomer Release, the Host creates a new Newcomer record that indicates the Newcomer’s name and date and type of Follow-up Experience.

WINNERS AND PRIZES

Phase I Winners: After September 15, 2017, Sponsor will determine the top ten (10) Hosts from each Division with the most Newcomers recorded. The Host with the most recorded Newcomers will be the First Place Winner, the Host with the second-most Newcomers recorded will be the Second Place Winner, the Host with the third-most Newcomers recorded will be the Third Place Winner, the Host with the fourth-most Newcomers recorded will be the Fourth Place Winner, the Host with the fifth-most Newcomers recorded will be the Fifth Place Winner, the Host with the sixth-most Newcomers recorded will be the Sixth Place Winner, the Host with the seventh-most Newcomers recorded will be the Seventh Place Winner, the Host with the eighth-most Newcomers recorded will be the Eighth Place Winner, the Host with the ninth-most Newcomers recorded will be the Ninth Place Winner and the Host with the tenth-most Newcomers recorded will be the Tenth Place Winner.

Phase II Winners: After October 15, 2017, Sponsor will determine the top Hosts overall, regardless of Division, in two categories: (1) by the greatest number of Newcomers that return for a Follow-up Experience in Phase II, and (2) the highest conversion rate of Newcomers which is calculated by the number of Newcomers that return for a Follow-up Experience in Phase II divided by the total number of Newcomers in Phase I. Hosts may win prizes in either or both categories.

In each category, the Host with the most Newcomers recorded will be the First Place Winner, the Host with the second-most Newcomers recorded will be the Second Place Winner, the Host with the third-most Newcomers recorded will be the Third Place Winner, the Host with the fourth-most Newcomers recorded will be the Fourth Place Winner, the Host with the fifth-most Newcomers recorded will be the Fifth Place Winner, the Host with the sixth-most Newcomers recorded will be the Sixth Place Winner, the Host with the seventh-most Newcomers recorded will be the Seventh Place Winner, the Host with the eighth-most Newcomers recorded will be the Eighth Place Winner, the Host with the ninth-most Newcomers recorded will be the Ninth Place Winner and the Host with the tenth-most Newcomers recorded will be the Tenth Place Winner.

Hosts may win in either or both category(ies). Please see Prizes, Phase II for more details.

Winner Verification: Sponsor has the right to verify each Newcomer Phase I Experience and final determination of all winners will be at the discretion of Sponsor. Decisions of Sponsor will be final. Any Host found to have entered non-Newcomers or persons who did not participate in a Phase I Experience during the Challenge Period, or is otherwise in violation of these Rules and Regulations, will be disqualified and ineligible for any prize, and may be prohibited from participating in future Time to Ride® programs.

Phase I Prizes:

1. Divisional Prizes: Sponsor will award Divisional prizes in each of the three (3) Divisions, Small, Medium and Large, equal in all divisions, and in the form of a check, as follows:

a. First Place Winner: $5,000 cash
b. Second Place Winner: $2,500 cash
c. Third Place Winner: $1,000 cash
d. Fourth Place Winner: $750 cash
e. Fifth Place Winner: $500 cash
f. Sixth Place Winner: $500 cash
g. Seventh Place Winner: $500 cash
h. Eighth Place Winner: $250 cash
i. Ninth Place Winner: $250 cash
j. Tenth Place Winner: $250 cash

2. 100 for 100 Prizes: The first 50 Hosts to record 100 Newcomers, who do not win a Divisional prize, will win $100. All cash prizes will be in the form of a check.

3. Wild Card Prizes: A total of $500 will be awarded to two “wild card” winners who do not win a Divisional Prize. The Hosts who reach the greatest and second-greatest number of Newcomers in Phase I, but DO NOT win Divisional prizes, will each win $250. All cash prizes will be in the form of a check.

All Divisional, Wild Card and 100 for 100 Prize winners must record at least fifty (50) Newcomers to receive the full amount of prize money. A Host who places first through tenth in its Division but records fewer than 50 Newcomers may be eligible for product or merchandise prizes in lieu of cash. All cash and prizes will be distributed after completion of the Challenge.

Phase II Prizes: Hosts must record at least fifty (50) Newcomers in Phase I to be eligible for Phase II prizes. Sponsor will award Phase II prizes irrespective of Divisions. Hosts may win prizes in either or both categories. All cash prizes will be in the form of a check. Phase II prizes are as follows:

	(1) Greatest Number Newcomer Follow-up Experiences	Highest Conversion Rate
Place	Prize Money	Prize Money
1	$8000	$8000
2	$4000	$4000
3	$3000	$3000
4	$2000	$2000
5	$1000	$1000
6	$500	$500
7	$500	$500
8	$500	$500
9	$250	$250
10	$250	$250

Winners Affidavit of Eligibility: A prospective winner may be required to sign an affidavit of eligibility and release of liability and publicity (where permitted), and return same, properly executed, within five (5) days of issuance of prize notification. If Sponsor is unable to contact the prospective winner within three (3) days from first notification attempt, if the prospective winner fails to complete and return all requested forms by the specified date, or if the prospective winner fails to comply with any of the requirements, his/her prize will be forfeited and an alternate prospective winner shall be selected by selecting the next-highest scoring Host.

Prizes will be delivered to the Host representative designated as the “contact name” in the Host Account. In no event will any prize be delivered to a different party, or divided between multiple parties by Sponsor, regardless of whether such Host consists of multiple entities/groups. Prior to selection of the winners, Hosts and their Phase I and Follow-up Experiences may be featured on the Website or Time to Ride® social media accounts; however, in no way shall such promotion influence the selection of the winners. Any winner will be notified by email, telephone, and/or overnight mail delivery on a date on or around October 30, 2017 to be determined by Sponsor.

CONDITIONS OF PARTICIPATION

Conditions of Entry: Entry materials that have been tampered with or altered are void. If, in the Sponsor’s opinion, there is any suspected or actual evidence of electronic or non-electronic tampering with any portion of the Challenge, or if computer virus, bugs, unauthorized intervention, fraud, or technical difficulties or failures compromise or corrupt or affect the administration, integrity, security, fairness, or proper conduct of the Challenge, the Sponsor reserves the right at its sole discretion to disqualify any individual who tampers with the entry process and void any entries submitted fraudulently, to modify or suspend the Challenge, or to terminate the Challenge and proceed with the judging process, to award the prizes using all eligible, non-suspect entries received as of the termination date. Should the Challenge be terminated prior to the stated expiration date, notice will be posted on the Website. In the event of a dispute as to the identity of the winner based on an e-mail address, the winning entry will be declared made by the authorized account holder of the e-mail address submitted at time of entry. CAUTION: ANY ATTEMPT BY AN ENTRANT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CHALLENGE MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK REMEDIES AND DAMAGES (INCLUDING ATTORNEY’S FEES) FROM ANY SUCH ENTRANT TO THE FULLEST EXTENT OF THE LAW, INCLUDING CRIMINAL PROSECUTION.

Notification of Host Challenge Events: For insurance purposes, Hosts must notify Sponsor by scheduling each Challenge Event name, date and location in their My Challenge Account AT LEAST FIVE (5) DAYS PRIOR TO THE DATE OF THE EVENT. Challenge Event posting will not be accepted through email. Any Challenge Event that is not posted in this manner will not be considered part of the Challenge.

Insurance: Host shall carry, at its sole expense, comprehensive general liability insurance with a minimum of $1,000,000 per occurrence combined single limit for bodily injury and property damages, along with such other insurance as is reasonably required by individuals/organizations in a similar situation and/or business as Host. It is suggested, but not required, that a Host have a minimum of $10,000 limit for medical expenses with an insurer. Host shall also name American Horse Council, Inc. as additional insured. Upon request, Host shall provide Sponsor with certificates of liability insurance evidencing such coverage. By participating in the Challenge, Host represents and warrants that it has, at minimum, the aforementioned insurance coverage, and that such coverage shall apply to and cover the Newcomers.

Liability and Release: As a condition to participating in the Challenge, Hosts must obtain from each Newcomer a Newcomer Release fully releasing, discharging, indemnifying and holding harmless Sponsor, American Horse Council and its members, members of the Marketing Alliance, including but not limited to Active Interest Media, American Association of Equine Practitioners, American Horse Council, American Paint Horse Association, American Quarter Horse Association, American Society for the Prevention of Cruelty to Animals, Bureau of Land Management Wild Horse and Burro Program, Colorado State University Equine Sciences, Dover Saddlery, Equibrand, Farnam Companies, Inc., Lumina Media, Merck Animal Health, Merial, Inc., Morris Media Network Equine Group, Mustang Heritage Foundation, National Cutting Horse Association, National Reining Horse Association, Platinum Performance, Purina Animal Nutrition, LLC, Pyranha, Inc., United States Equestrian Federation, W. F. Young, Inc., The WaterShed Animal Fund, Zoetis, and any other entity that may join the Marketing Alliance during the Challenge Period (collectively with Sponsor, the “Challenge Entities”); Wild Ass Enterprises, LLC dba Lead Change Marketing, their respective representatives and agents, advertising and promotion agencies, promotion partners and prize suppliers, and all of their respective affiliated companies, employees, officers, directors and shareholders from any all claims and damages or liability arising in connection with a Newcomer’s participation in the Challenge, Phase I Experience or Follow-up Experience provided by Host. Time to Ride® will provide Host with the Time to Ride® Challenge Assumption of Risk, Release of Liability and Indemnity Agreement (“Newcomer Release”) to use, which may not be altered in any way. Each Newcomer must complete a Newcomer Release in order to be counted towards the Host’s total. Upon request, Host shall provide Sponsor with completed Newcomer Releases. Failure to do so may result in disqualification. Releases for minor participants, under the age of 18, MUST be completed by the minor’s parent or legal guardian.

The Challenge Entities, their respective affiliates, subsidiaries, parent, advertising and promotion agencies, and their respective officers, directors, shareholders, employees and agents, and any and all Internet servers and access provider(s) are not responsible for: any incorrect or inaccurate entry information; human error; technical malfunctions; failures, omission, interruption, deletion, or defect of any telephone network, computer online systems, computer equipment, server providers, or software, including any injury or damage to Host’s or any other person’s computer relating to or resulting from participation in this Challenge; inability to access the Website; theft, tampering, destruction, or unauthorized access to, or alteration of entries; transactions that are processed late or incorrectly or are incomplete or lost due to computer or electronic malfunction or traffic congestion on the Internet or at any web site; printing or other errors; and any entries that are late, lost, incomplete, misdirected, stolen, mutilated, illegible or postage due, or any combination thereof. Proof of mailing, in-person submission, or online submission is not considered proof of delivery or receipt. All entries become the property of Sponsor and will not be returned.

By entering, a Hosts also agrees to release, discharge, indemnify and hold harmless the Challenge Entities and their respective parent companies, subsidiaries, their respective representatives and agents, advertising and promotion agencies, promotion partners and prize suppliers, and all of their respective affiliated companies, employees, officers, directors and shareholders, from and against all claims and damages or liability arising in connection with Host’s participation and/or entry in the Challenge and/or Host’s receipt or use of any prize awarded in this Challenge or due to any injuries, damages or losses to any person (including death) or property of any kind resulting in whole or in part, directly or indirectly, from acceptance, possession, misuse or use of any prize or participation in any Challenge-related activity or participation in this Challenge, including but not limited to any Newcomer’s participation in Host-hosted Phase I Experience or Follow-up Experience. Any and all warranties and guarantees relating to prizes are subject to the respective manufacturer’s terms.

Except where prohibited by law, the Host’s entry and/or acceptance of any prize constitutes permission for the Challenge Entities to use said Host’s name, photographs, likenesses, photos submitted via email or social media, statements, biographical information, voices, and city and state addresses on a worldwide basis, and in all forms of media, in perpetuity, without further compensation. Host further understands and agrees that all rights under Section 1542 of the Civil Code of California (“Section 1542”) and any similar law of any state or territory of the United States that may be applicable with respect to the foregoing release are hereby expressly and forever waived. Host acknowledges that Section 1542 provides that: “A GENERAL RELEASE DOES NOT EXTEND TO CLAIMS WHICH THE CREDITOR DOES NOT KNOW OR SUSPECT TO EXIST IN HIS OR HER FAVOR AT THE TIME OF EXECUTING THE RELEASE, WHICH, IF KNOWN BY HIM OR HER MUST HAVE MATERIALLY AFFECTED HIS OR HER SETTLEMENT WITH THE DEBTOR.”

The releases hereunder are intended to apply to all claims not known or suspected to exist with the intent of waiving the effect of laws requiring the intent to release future unknown claims.

Host further understands and agrees that any dispute under this Agreement shall be submitted to binding arbitration, before a neutral arbitrator mutually selected by the parties. Said arbitration shall be conducted according to the rules of the American Arbitration Association, each party to bear its own costs.

Taxation: The value of any prize may be taxable as income to Hosts. Winners are responsible for any applicable federal, state or local taxes. All taxes, fees, and surcharges are the sole responsibility of the Host winner. Hosts agree to provide required personal information to Sponsor in order to generate tax documents, if required. Each winner agrees to indemnify and hold harmless the Challenge Entities and their employees and agents from and against any liability for such taxes.

Miscellaneous: All information requested, provided or reported pursuant to this Challenge becomes the sole property of Sponsor and will not be returned. If, for any reason, the Challenge is not capable of running as planned, including due to tampering, unauthorized intervention, fraud, technical failure, human error or any other causes beyond the control of Sponsor that corrupt or affect the administration, security, fairness, integrity, or proper conduct of the Challenge, Sponsor reserves the right in its sole discretion, to disqualify any person who tampers with the entry process, and to cancel, terminate, modify or suspend the Challenge.

Sponsor assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorized access to, or alteration of, the entry process or information, Sponsor is not responsible for late, lost, illegible, incomplete, delayed, destroyed, stolen or misdirected entries.

Use of Information: All information, personal or business-related, obtained in registering for, or provided during participation in, the Challenge may be used by Sponsor in any way, including, but not limited to, for the purposes of conducting the Challenge, providing any current or future promotional activities, or as may otherwise be determined in the sole discretion of Sponsor. Except where prohibited, participation in the Challenge constitutes a Host’s consent to Sponsor's use of Host’s name, likeness, contest entry, and state of residence for promotional purposes in any media without further payment or consideration.

Disclaimer: Time to Ride® reserves the right to accept or reject any application or to disqualify and remove a Host from the Challenge contest at any time, for any reason, or for no reason. There may be circumstances not provided for in the Challenge Rules and Regulations. Time to Ride® will have complete authority and discretion to consider and decide any such questions that may arise involving the Challenge, Hosts, Newcomers, Challenge Events, Phase I Experiences and Follow-up Experiences under the Challenge, and the awarding of prizes. All decisions of Time to Ride® concerning such questions are final and binding on all Hosts and winners.

Governing Law: All issues and questions concerning the construction, validity, interpretation and enforceability of these rules, or the rights and obligations of Host or the Challenge Entities in connection with the Challenge, shall be governed by and construed in accordance with the laws of the Commonwealth of Kentucky without giving effect to any choice of law or conflict of law rules or provisions which would cause the application or the laws of any jurisdiction other than the Commonwealth of Kentucky. Any action or litigation concerning this Agreement shall take place exclusively in the federal or state courts sitting in Fayette County, Kentucky, and Host expressly consents to the jurisdiction of and venue in such courts and waives all defenses of lack of jurisdiction and inconvenient forum with respect to such courts. Any and all disputes, claims, and causes of action arising out of or in connection with this Challenge, shall be resolved individually, without resort to any form of class action. Host agrees to service of process by mail or other method acceptable under the laws of the Commonwealth of Kentucky. ANY CLAIMS, JUDGMENTS AND/OR AWARDS SHALL BE LIMITED TO ACTUAL OUT-OF-POCKET COSTS ASSOCIATED WITH ENTERING THIS CHALLENGE. HOST HEREBY WAIVES ANY RIGHTS OR CLAIMS TO ATTORNEY'S FEES, INDIRECT, SPECIAL, PUNITIVE, INCIDENTAL OR CONSEQUENTIAL DAMAGES OF HOST OR THIRD PARTY PARTICIPANTS, WHETHER FORESEEABLE OR NOT AND WHETHER BASED ON NEGLIGENCE OR OTHERWISE.

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- I have read and agree to comply with the Rules and Regulations

This privacy statement applies to the treatment of personally identifiable information submitted by, or otherwise obtained from, you in connection with the associated application. The Application is provided by Actualize Studio and provided by Actualize Studio on behalf of an Actualize Studio licensor/Application Partner. By using or otherwise accessing the Application, you acknowledge that you accept the practices and policies outlined in this Programs Privacy Statement.

We may receive and store any information you submit to the Application (or otherwise authorize us to obtain). The types of personal information collected may include your full name, email address, gender, IP address, browser information, username, demographic information, and any other information necessary for us to provide the Application services.

We receive and store certain types of usage related information whenever you interact with Application. For example, Actualize Studio may automatically receive and record information regarding your computer's IP address, browser information, and URLs accessed. Such information may be shared in aggregate (nonpersonally identifiable) form with our partners.

Actualize Studio may provide personal information to the applicable Application Partner. The Application Partner's use of your personal information is subject to the Application Partner's separate privacy policy – and not this Privacy Statement.
Personal information about our users is an integral part of our business. We neither rent nor sell your personal information to anyone (with the exception of sharing your information with an applicable licensor/Application Partner). We share your personal information only as described below.

We will share your personal information with an applicable licensor/Application Partner. We employ other companies and people to perform tasks on our behalf and need to share your information with them to provide products or services to you. Unless we tell you differently, Actualize Studio's agents do not have any right to use personal information we share with them beyond what is necessary to assist us. You hereby consent to our sharing of personal information for the above purposes.

We may release personal information when we believe in good faith that release is necessary to comply with the law; enforce or apply our conditions of use and other agreements; or protect the rights, property, or safety of Actualize Studio, our employees, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction.
Except as set forth above, you will be notified when your personal information may be shared with third parties, and will be able to prevent the sharing of this information. If you decide to use or otherwise access the Application, your use/access and any possible dispute over privacy is subject to this Privacy Statement, the licensor/Application Partner's Privacy Policy and our Terms of Use, including limitations on damages, arbitration of disputes, and application of Texas state law.

The Application may permit you to link to other applications or websites. Such third party applications/websites are not under Actualize Studio's control, and such links do not constitute an endorsement by Actualize Studio of those other applications/websites or the services offered through them. The privacy and security practices of such third party application/websites linked to the Application are not covered by this Privacy Statement, and Actualize Studio is not responsible for the privacy or security practices or the content of such websites.

Our site and the services available through Actualize Studio are not intended for children under the age of 13. Actualize Studio does not knowingly or specifically collect information about children under the age of 13 and believes that children of any age should get their parents' consent before giving out any personal information. We encourage you to participate in your child's web experience.

Actualize Studio may amend this Privacy Statement from time to time. Use of information we collect now is subject to the Privacy Statement in effect at the time such information is used. Users are bound by any changes to the Privacy Statement when he or she uses or otherwise accesses the Application after such changes have been first posted.
If you have any questions or concerns regarding privacy on our Applications or Website, please CONTACT US with a detailed message and we will make an effort to resolve your concerns.

The following rules govern the use by you of TIME TO RIDE. The rules set forth herein apply to all materials, online communications and other information that is or becomes available on TIME TO RIDE (collectively, "Information"). BY SIGNING ON AND USING TIME TO RIDE, YOU SPECIFICALLY AGREE TO ABIDE BY THESE RULES AND ANY MODIFICATIONS THERETO.

Personal Uses Permitted.
TIME TO RIDE is an online service for use by TIME TO RIDE, its partners and the general public. You shall not post, publish, transmit, reproduce, distribute or in any way use or exploit any Information for commercial purposes or otherwise use the Information in a manner that is inconsistent with these rules and regulations.
User's Obligation to Abide By Applicable Law.
In connection with the use of TIME TO RIDE, you shall abide by all applicable federal, state or local laws, including those pertaining to such areas as libel, slander, defamation, trade libel, product disparagement, harassment, invasion of privacy, tort, obscenity, indecency, and copyright or trademark infringement ("Applicable Law"). The Information available on TIME TO RIDE may include intellectual property that is protected under the copyright, trademark and other intellectual property laws of the United States and/or other countries ("Intellectual Property Laws"). Such Intellectual Property Laws generally prohibit the unauthorized reproduction, distribution or exhibition of all text, photographic and graphic (art and electronic) images, music, sound samplings and other protected materials. The violation of applicable Intellectual Property Laws may give rise to civil and/or criminal penalties.
Disclosure of Online Communications.
You are cautioned that any online communications may not be fully confidential. In addition, you should be aware that federal postal regulations do not protect electronic mail. You should be aware that some administrative personnel of TIME TO RIDE may, in the course of their regular duties, have access to communications for technical or operational purposes. TIME TO RIDE may also collect, use and share any communications to the extent permitted by its Privacy Policy or required by law.
Prohibition Against Rogue Programming.
You shall not post, transmit or make available in any way through TIME TO RIDE any software or other materials which contain a computer virus, trojan horse, timebomb, worm or other rogue programming ("Rogue Programming"). TIME TO RIDE has no obligation to detect the presence of any Rogue Programming. Any downloading of software or other materials or any other use of the Information on TIME TO RIDE is at your risk, and you are advised to take adequate precautions to minimize any loss to your system caused by Rogue Programming, including use of anti-virus programs and proper backup of files.
Content of Information.
You are responsible for the content of any Information you put on TIME TO RIDE. TIME TO RIDE has no obligation to, and does not in the normal course, monitor or control any Information that is or becomes available on TIME TO RIDE. TIME TO RIDE reserves the right to review any Information that is or becomes available on TIME TO RIDE. TIME TO RIDE reserves the right to refuse to post or to remove any Information that is, in TIME TO RIDE’s sole discretion, unacceptable, undesirable or in violation of these rules. However, TIME TO RIDE has no obligation to exercise such reservation of rights.
Disclaimer of Warranties.
TIME TO RIDE IS PROVIDED ON AN "AS IS" BASIS WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING WITHOUT LIMITATION WARRANTIES OF TITLE, NONINFRINGEMENT, OR IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. NEITHER TIME TO RIDE NOR THE PARTNERING LIVESTOCK MEMBERSHIP ASSOCIATIONS WARRANT THAT ANY INFORMATION IS COMPLETE OR ACCURATE, THAT TIME TO RIDE WILL BE UNINTERRUPTED OR ERROR FREE OR THAT ANY INFORMATION IS FREE OF ROGUE PROGRAMMING.
Limitation of Damages.
UNDER NO CIRCUMSTANCES, INCLUDING NEGLIGENCE, SHALL TIME TO RIDE OR ITS PARTNERS BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL, PUNITIVE OR CONSEQUENTIAL DAMAGES THAT MAY RESULT FROM THE USE OR INABILITY TO USE TIME TO RIDE, INCLUDING WITHOUT LIMITATION USE OF OR RELIANCE ON INFORMATION AVAILABLE ON TIME TO RIDE, INTERRUPTIONS, ERRORS, DEFECTS, MISTAKES, OMISSIONS, DELETIONS OF FILES, DELAYS IN OPERATION OR TRANSMISSION, NONDELIVERY OF INFORMATION, DISCLOSURE OF COMMUNICATIONS, DISCONTINUE OF THE TIME TO RIDE PROGRAM, OR ANY OTHER FAILURE OF PERFORMANCE.
Release and Indemnity.
YOU HEREBY RELEASE AND WAIVE ANY AND ALL CLAIMS AND/OR LIABILITY AGAINST TIME TO RIDE AND/OR THE PARTNERING LIVESTOCK MEMBERSHIP ASSOCIATIONS ARISING FROM OR IN CONNECTION WITH YOUR USE OF TIME TO RIDE. YOU ALSO AGREE TO DEFEND, INDEMNIFY AND HOLD HARMLESS, TIME TO RIDE AND THE PARTNERING LIVESTOCK MEMBERSHIP ASSOCIATIONS, FROM AND AGAINST, ANY AND ALL CLAIMS OR LIABILITY, INCLUDING COSTS AND ATTORNEYS FEES, ARISING FROM OR IN CONNECTION WITH YOUR USE OF TIME TO RIDE OR FAILURE TO ABIDE BY APPLICABLE LAW.
Modifications.
TIME TO RIDE may modify these rules from time to time and such modifications will be binding on you when placed online.

What is SmartWaiver?

SmartWaiver is a digital waiver that can be signed at your location or online from any computer, tablet, or mobile device. It takes the place of a paper release form. The Newcomer’s information is automatically added to your Time To Ride^® account – no need for you to manually enter each attendee.

Why is the Time To Ride Challenge using SmartWaiver?

Smartwaiver can help you save a lot of time, money, and effort, make the process of competing in the Challenge easier, and make participant data management easier, more accurate and secure for you.

Am I required to use SmartWaiver?

No, but it will save you a lot of time, money and hassle.

How can I benefit by using SmartWaiver?

You won’t have to manually enter Newcomer data after your events (name, address, email address for every participant) in order to get credit.
You’ll also receive a digital copy of each completed waiver. No handwriting to read, blank spaces, or errors!
You’ll get a complete list of all Newcomers after your events.
You may be able to forego using your own existing liability waiver since your business’s name will be included on your individual SmartWaiver. Just check with your insurance provider.

What happens if I don’t use SmartWaiver?

You’ll need to spend a lot more time on the computer after your event entering Newcomer data to get credit towards the Challenge.

I’m not very tech savvy. Can I still use SmartWaiver?

Definitely! Time To Ride will set it up for you, and your visiting Newcomers will be able to sign the waiver using their smart phones. All you have to do is show them the link.

I don’t have a computer or WiFi in my barn. Can I still use SmartWaiver?

Yes. Every Newcomer who has a smart phone can sign the waiver.

My barn gets really bad cell reception. Can I still use SmartWaiver?

Yes, if you have WiFi. You need either WiFi or cell reception to access your SmartWaiver.

Ok, I’m convinced. How do I get started using SmartWaiver?

When you sign up for the Challenge, Time To Ride will automatically create your unique SmartWaiver and send you the link to use. No effort is required on your part.

How do Newcomers at my events know how to access SmartWaiver?

Time To Ride recommends hanging a few signs or posters with the link clearly printed. You can simply greet visitors and ask them to type the link into their browser.

Do I get a copy of the completed SmartWaiver?

Yes. A copy will automatically be sent to you, the Newcomer, and Time To Ride as soon as it’s completed.

How do I make sure Newcomers at my events complete the waiver?

You can either ask each newcomer to show you the “confirmation” page that displays at the end of the signup process, or you can look in your own email account for the copy that’s automatically sent to you. It’s important to make sure Newcomers are completing the waiver so you receive credit.

What if someone at my event doesn’t have a smart phone?

You can make SmartWaiver accessible on your own laptop, tablet, or mobile device. Simply open a browser and enter your waiver’s link.

Can a newcomer fill out a waiver for their minor child at the same time?

Yes! SmartWaiver makes it very easy for newcomers to complete one for him/herself and his/her child at the same time. They’ll simply enter the minor’s name and birth date, and an individual waiver for each minor will automatically be created with mom or dad’s address and contact info.

Can a teacher fill out a waiver for his/her students?

No. Whether it’s a hard copy or SmartWaiver, all waivers MUST be signed by a minor’s parent or legal guardian. The benefit of SmartWaiver is that a teacher can send the link home to parents ahead of time, and every child whose parent has completed the waiver can participate in your event and be counted towards the Challenge.

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